Love Death + Robots: Mason's Rats

Working on Mason's Rats was particularly fun because we had to think in a print format and work within those boundaries. Because of that, the approach was a bold, graphic-heavy design that had clear call to actions and very punchy visuals. Our thought process was that these advertisements needed to grab someone's attention when flipping through a magazine.

The TT15 had an ominous approach, but followed a similar design language with the graphics and typography. We wanted it to feel mysterious, premium... like it was the ultimate solution to Mason's Rat problem.